Schär

Schär, founded in 1922, leads the gluten-free market globally—but localizing that authority required more than just translating content. To position Schär as the definitive voice in gluten-free living, we built their Turkish digital presence from zero.

We established localized social channels, launched a brand ambassador network, and activated paid campaigns via Meta and Google Ads. Within just six months, the community doubled in size. Our paid media campaigns achieved a 4.2x ROAS, and engagement rates grew by 65% across channels. Consistent content combined with authentic community-building transformed Schär’s image—from a global brand to a trusted, local partner for gluten-sensitive consumers.