Askipo
Askipo positions itself as a full-spectrum wellness platform, combining meal planning, workout tracking, and mindfulness practices. The problem? Fitness apps often see steep drop-offs after initial downloads.
We rebuilt Askipo’s growth funnel from the ground up—managing social media, performance marketing, and influencer partnerships. Meta Ads and Google UAC campaigns drove a 3.8x ROAS, while session frequency jumped by 56% . Over 120,000 new installs were achieved in nine months, and app store rating improved from 3.9 to 4.5. Smart retention workflows transformed Askipo from yet another fitness app into a daily coach supporting thousands of users on their health journeys.